SOURCE: Zero Motorcycles

June 25, 2013 08:00 ET

With Largest Authority Sales Announcement to Date, Zero Motorcycles Delivers Police Motorcycles to Colombian Law Enforcement

Northbound Technologies S.A. Announced as Official Zero Distributor For Colombia With 100 Police Bikes Delivered to the Bogota Police

BOGOTA, COLOMBIA--(Marketwired - Jun 25, 2013) - Zero Motorcycles, the global leader in the electric motorcycle industry, is thrilled to announce the sale and deployment of 100 police model motorcycles to the Bogota, Colombia Police Department, in coordination with an all-new distributor, Northbound Technologies S.A. (NBT S.A.), also based in Bogota, Colombia. NBT S.A. will serve as Zero's exclusive distributor, service and support provider for all Zero Motorcycles sales in Colombia. Bogota Mayor Gustavo Petro officially debuted the new fleet of police motorcycles as part of his commitment to environmentally and socially responsible transportation for the city's law enforcement agencies. A formal media announcement and bike presentation ceremony was held in Bogota, Colombia on Monday, June 17, 2013. The Bogota Police Department will be using these specially painted and marked Zero Police Motorcycles for patrols, traffic enforcement, and all daily policing actions within one of Colombia's largest cities. The first 100 Zero electric motorcycles will initially be deployed within the "Kennedy Sector" of the city. As part of Zero's single largest authority sale and deployment to date, all 100 units have been delivered to Colombia via NBT S.A., who assisted in the brokerage and delivery of the Bogota Police Department deal.

"Zero's international authority and fleet programs continue to grow quickly. Through our new relationship with Northbound Technologies S.A. and this initial deployment of 100 police motorcycles to the Bogota Police, we have made a significant impact within the South American market. The Bogota Police Department is now well suited for near-silent patrols, quick maneuverability and socially responsible transportation on Zero's Police model motorcycle," said John Lloyd, Vice President of Global Sales for Zero Motorcycles. "Mayor Petro has shown his commitment to delivering innovative, green technology solutions to Bogota with this initial Zero Motorcycles deployment."

"Northbound Technologies S.A. is excited to be working with Zero Motorcycles and serve as their exclusive distributor, service and support provider for Colombia within South America. With this initial deployment of 100 police model electric motorcycles for the Bogota Police, we are excited for future authority and fleet opportunities for Zero," said Carlos Andres Vaca Jiménez, General Manager for Northbound Technologies S.A. "Zero's electric motorcycles are the next generation of environmentally conscious transportation and have the performance specifications that our customers expect. We are now facilitating additional consumer, authority and fleet demands for the entire Zero Motorcycles line-up, including the popular S, DS, FX, XU and MX models, in addition to the successful introduction of Zero's police motorcycles, here in Colombia."

All 100 police motorcycles are based on Zero's highly popular 2012 MY Zero DS. The Zero DS has an approximate range of 112 miles on a single charge with top speeds of 80 miles per hour. The police motorcycles have been up fitted with a series of components developed exclusively for law enforcement, including sirens and LED lights. With instant torque, no shifting, no noise, no exhaust, minimal heat production and a low weight, the Zero Police Motorcycle allows enforcement agencies to patrol in areas that would otherwise be highly impractical or impossible using an internal combustion motorcycle. In addition, the Zero Police Motorcycle features a maintenance-free powertrain that also offers regenerative braking to partially recoup energy during deceleration. With an air-cooled brushless motor and belt driven system, Zero offers some of the world's easiest-to-own forms of transportation.

This announcement comes only four weeks after Zero's landmark authority sales announcement for 59 police motorcycles being delivered to the Hong Kong Government. Law enforcement authority and fleet sales continue to be one of Zero's fastest growing segments. In the last year alone, Zero has worked with the Monterey Police Department, Santa Cruz Police Department, San Jose State University Police Department, Scotts Valley Police Department and many large law enforcement agencies, including the London Metropolitan Police.

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 Zero Motorcycles is committed to transforming the motorcycling experience by bringing to market highly innovative electric motorcycles that offer exceptional value and performance. Zero is powered by innovation, driven by passion, guided by integrity and measured by results. Through extensive research, insight and experience, Zero combines the art and science of motorcycle development to create and manufacture products that excite consumers and inspire brand loyalty. Zero is determined to be the preeminent global electric motorcycle company.

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