Wmode Inc.

Wmode Inc.

October 06, 2010 12:53 ET

Wmode to Deploy and Manage Mobile Data Business for Public Mobile

ClearMode® to Power Public Mobile's Wireless Internet Browsing, Multimedia Messaging, Portals and a Media Store

TORONTO, ONTARIO--(Marketwire - Oct. 6, 2010) - Wmode, a leading managed services provider of mobile Internet solutions has been contracted by Public Mobile to manage their consumer portal, a media store, mobile Internet browsing and multimedia messaging. Under the ClearMode® brand, Wmode will provide Public Mobile customers with data applications including, news feeds, music, ringtones, graphics, pictures, themes and other information services.

This fully managed solution provided by ClearMode® also includes the hosting and management of Public Mobile's Wireless Internet Gateway and Multimedia Messaging Center. Wmode will be deploying an enhanced portal technology, called Smart Portal providing personalized and push based information to consumers. This suite of services, combined with Consumer Analytics Reporting will allow Public Mobile to take advantage of enhanced merchandizing capabilities to better address different consumer segments and demographics.

With this engagement Wmode will operate both the mobile portal and a storefront for Public Mobile and will also supply and maintain the on-going operation of the Wireless Internet Gateway (WIG). As well, Wmode will operate all of the Multimedia Messaging Service Centre (MMSC), which allows users to send mms messages to each other and users on other networks.

Commenting on the new contract, Tom Beaman, SVP of Global Marketing and Sales at Wmode said, "Wmode continues to expand its commercial operations in the Canadian market with yet another great partner like Public Mobile. Our on-going growth can be attributed to the turnkey mobile Internet applications and solutions we provide. We are extremely pleased that Public Mobile selected Wmode to host and manage several of its mobile data services offerings. Managing the backend infrastructure combined with the portal and storefront is a perfect solution for emerging carriers looking to minimize capital expenditure and get to market quickly."

The Wmode account team will work in partnership with Public Mobile to build leading edge data services in Canada while continuing to assemble a larger operating foot print across the country.

"Wmode is providing leading edge technology to host and manage the tools and services we need to deliver world class data services to our consumers," said Alek Krstajic, CEO at Public Mobile. "This allows Public Mobile to provide our customers with high quality, easy to use data service packages."

Notes to Editors:

About Public Mobile

Formed in 2008, Public Mobile provides unlimited talk and text services to value conscious customers in Ontario and Quebec. There are no contracts, no credit checks and no surprises. Public Mobile launched its network service in May 2010 in Toronto and in June 2010 in Montreal. Public Mobile is building its network from Windsor to Quebec City. The company purchased its spectrum licence for $52M in July 2008. The licence covers an area reaching 19 million Canadians. www.publicmobile.ca

About Wmode

Wmode was founded in September 2000 and operates both the ClearMode® and Widality™ brands.

ClearMode® is a comprehensive service suite of managed services that provides mobile operators with the recruitment, management, discovery, delivery and payment of mobile apps, content and services. As the first complete distribution solution for media and App Stores, ClearMode® has been operated as a managed service since 2002.

Widality™ is the developer of momentem™ and was recently acquired by Wmode. Widality provides a range of services to the app economy helping app providers to get above the noise and monetize by delivering scalable quality services.

Wmode is a privately held company headquartered in Calgary, Canada with offices in Toronto, Canada, Palo Alto, USA, and Bern, Switzerland. www.wmode.com.

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