SOURCE: TEAM Coalition

TEAM Up 2 Win! and Follow Your Favorite NCAA Basketball Team to the Final Four!

March 18, 2010 17:39 ET

Women's Final Four Joins With Men's for Third Year of National TEAM Up 2 Win!® Program

ALEXANDRIA, VA--(Marketwire - March 18, 2010) -  TEAM Coalition (Techniques for Effective Alcohol Management) welcomes the Women's Final Four to the third year of the organization's drunk driving prevention initiative, TEAM Up 2 Win!® TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, broadcasters, governmental traffic safety experts, and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. This national program capitalizes on the excitement of the 2010 NCAA® Men's -- and now Women's -- Final Four® and encourages fans to celebrate responsibly.

To participate in the TEAM Up 2 Win! Program, individuals who are members of participating organizations must make the "Responsibility Has Its Rewards" pledge to:

  • Never drive drunk
  • Always have a designated driver
  • Never provide alcohol to anyone under 21 years of age
  • Always buckle up every trip every time

Everyone who pledges has a chance to win one of two grand prizes, a trip for two to the 2010 NCAA Men's Final Four or a trip for two to the 2010 NCAA Women's Final Four, provided courtesy of the NCAA. The Men's Final Four prize includes airfare and hotel for two guests to Indianapolis and two tickets to the 2010 NCAA Men's Final Four games on Saturday, April 3rd and two tickets to the championship game on Monday, April 5th at Lucas Oil Stadium. The Women's Final Four prize includes airfare and hotel for two guests to San Antonio and two tickets to the 2010 NCAA Women's Final Four games on Sunday, April 4th and two tickets to the championship game on Tuesday, April 6th at the Alamodome.

The two grand prize winners will be announced on Friday March 26, 2010.

TEAM Coalition executive director, Jill Pepper, said, "TEAM Up 2 Win! reaches fans beyond the basketball arena, reminding them to celebrate NCAA March Madness responsibly." Visit TEAMUp2Win.org for more information. Participants must be 21 years of age or older. Participating organizations cannot use NCAA trademarks, logos or references to the NCAA championship in any materials, press releases or other internal or external communications.

Mary Wilfert, associate director of Health and Safety for the NCAA, said, "As a member of TEAM Coalition, the NCAA is very excited to partner with the TEAM Up 2 Win promotion, and to encourage fans of NCAA March Madness to make their responsibility pledges so that all basketball fans can safely enjoy the games!"

The NCAA is proud to have the following elite companies as official Corporate Champions -- AT&T, Capital One and Coca-Cola -- and the following elite companies as official Corporate Partners -- Enterprise, The Hartford, Hershey's, Kraft, LG, Lowe's and State Farm.

[NCAA, Final Four, and March Madness are trademarks owned or licensed by the National Collegiate Athletic Association.]

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