SOURCE: Workamajig

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December 08, 2016 05:00 ET

Workamajig Publishes Guide to Becoming a Kick-Butt Marketer

New E-Book Details Skills the Best Marketers Learn and Master

ANTHEM, AZ--(Marketwired - December 08, 2016) - Workamajig, the worldwide leader in integrated software for ad agencies and others in the creative and design industries, today announced it is publishing a guide detailing the essential skills that define superior marketers. The e-book, Guide to Being a Kick-Butt Marketer, is available for free download at https://www.workamajig.com/guide-to-being-a-kick-butt-marketing-leader-lp

Marketing is a lucrative, secure professional secure path, not just with agencies, but also with the hundreds of thousands of businesses that dabble in marketing of some sort. The best marketers separate themselves from the pack by consistently delivering results. This can be challenging given the changing landscape of marketing, including real-time insight, new media, emerging channels, and innovative technology. Workamajig's new e-book examines what separates truly kick-butt marketers from marketers who are merely good. Features of the guide include:

  • Five "hard" skills, including technological savviness, an understanding of data, and project management skills, that define top-notch marketers
  • Six "soft" skills, including leadership, critical thinking, and an eye for creativity, that take marketers to the next level of success

"The best marketing managers combine technical skills with valuable traits found in the best business leaders," says Ron Ause, Workamajig's Director of Marketing. "Kick-butt marketers are constantly learning; the first step is keeping an open mind. Our new e-book details a range of skills that distinguish the top marketers in the field."

Agencies interested in learning more about Workamajig can request a demonstration by visiting http://www.workamajig.com/request-a-demo.

About Workamajig
Workamajig, one of the first Web-based, cloud-enabled project management systems, helps meet the transient needs and challenges faced by advertising agencies, design studios, in-house creative departments, and public relations firms to deliver results before deadline with available staff and resources. For more information, visit http://www.workamajig.com.

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