SOURCE: Workamajig

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June 08, 2016 09:00 ET

Workamajig Publishes Self-Assessment Kit for Creative Agencies

Industry Leader Devises Checklist to Measure Effectiveness of Businesses' Processes and Policies

ANTHEM, AZ--(Marketwired - June 08, 2016) - Workamajig, the worldwide leader in integrated software for ad agencies and others in the creative and design industries, today announced it is publishing a resource for creative agencies to assess the effectiveness of their process and policies. The Creative Agency Self-Assessment Kitis available for free download at www.workamajig.com/lp-creative-agency-self-assessment.

Creative agencies often struggle with tracking internal and external processes and procedures. Between juggling finances, executing projects, growing business, and managing resources, the daily minutiae get swept under the rug. Ensuring that every department is performing to the best of its abilities will ultimately help keep an agency afloat. Workamajig's Creative Agency Self-Assessment Kit includes a checklist of questions covering four key questions of agency health:

  • Finance/budget
  • Creative/project management
  • Client/account management
  • Resource/traffic management

Responses to questions in these areas formulate a simple rubric that produces a score to measure effectiveness and identifies trouble areas and warning signs that agencies might not have realized were problematic.

"To help ensure that your agency is performing to the best of its capabilities, it's important not just to educate yourself on best practices and procedures, but to take a good hard look at what's happening in your business today," says Ron Ause, Workamajig's Director of Marketing. "We wanted to make it easy for agencies to start the process themselves. No costly consultants, no painful interviews and meetings, just an honest self-assessment of where things are today. All agencies need to do is answer the questions honestly -- it's as simple as that."

Agencies interested in learning more about Workamajig can request a demonstration by visiting http://www.workamajig.com/request-a-demo.

About Workamajig
Workamajig, one of the first Web-based, cloud-enabled project management systems, helps meet the transient needs and challenges faced by advertising agencies, design studios, in-house creative departments, and public relations firms to deliver results before deadline with available staff and resources. For more information, visit http://www.workamajig.com.

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