SOURCE: B&H Photo Video

B&H Photo Video

June 22, 2016 11:00 ET

World Debut: Hasselblad Announces a Medium Format Mirrorless Digital Camera -- the X1D-50c; Pre-Order at B&H

Hasselblad Has Divulged the X1D-50c, the World's First Mirrorless Digital Camera in Medium Format, a Precision Tool With Exceptional Ergonomics and a Compact Size That Rivals Even Smaller Format Systems

NEW YORK, NY--(Marketwired - June 22, 2016) - B&H is pleased to share Hasselblad's announcement of the new X1D-50c, the world's first mirrorless digital medium format camera. Incorporating a 50MP 43.8 x 32.9mm CMOS sensor within a lightweight and compact form is truly groundbreaking in the photographic industry. Announced together with the camera is a pair of new lenses, the XCD 45mm f/3.5 and XCD 90mm f/3.2, equivalent to 35mm and 71mm respectively in 35mm full-frame terms. These perfectly complement the portable X1D-50c, and provide a central shutter which can sync with flash of up to 1/2000 second.

Hasselblad X1D-50c Medium Format Mirrorless Digital Camera

http://www.bhphotovideo.com/c/product/1260272-REG/hasselblad_h_3013901_x1d_50c_medium_format_mirrorless.html

  • 50MP 43.8 x 32.9mm CMOS Sensor
  • 16-Bit Color, 14-Stop Dynamic Range
  • Hasselblad Natural Color Solution
  • Full HD 1080p H.264 Video at 25 fps
  • ISO 100-25600, Shooting Up to 2.3 fps
  • Central Shutter: 60 min to 1/2000 sec
  • 2.36MP XGA Electronic Viewfinder
  • 3.0" 920k-Dot Touchscreen LCD Monitor
  • Dual SD Card Slots; XPan & Square Modes
  • Built-In Wi-Fi & GPS, USB 3.0 Type C

The X1D-50c can reach sensitivities of up to ISO 25600, shoot at up to 2.3 fps, and record Full HD 1080p video. These shooting capabilities are benefitted by contrast-detect autofocus, and an instant manual focus override for complete image control. Stills can be captured in lossless, compressed Hasselblad 3FR RAW and JPEG files.

Designed with the original V System in mind, the X1D-50c is beautiful, as well as weather- and dust-sealed, for shooting in the elements. A 2.36MP electronic viewfinder and a rear 3" 920K touchscreen facilitate proper composing, as well as intuitive control regardless of the lighting conditions. For added control, three custom settings on the mode dial allow for additional user customization.

Dual SD-card slots are available to maximize storage options, while a USB 3.0 Type-C connector delivers fast transfer rates. In addition, a Wi-Fi connection facilitates previews as well as camera control with a mobile device, via the Phocus Mobile app. The raw conversion software has been enhanced with perspective adjustment and lens corrections for the X system lenses, including those for HC/HCD lenses on the X1D. And, built-in GPS enables geo-tagging of images upon capture.

Hasselblad also announced the XCD 45mm and 90mm f/3.2 lenses with a central shutter capable of flash sync up to 1/2000 second

Hasselblad XCD 90mm f/3.2 Lens

http://www.bhphotovideo.com/c/product/1260274-REG/hasselblad_h_3025090_xcd_90mm_lens.html

The exceptional Hasselblad XCD 90mm f/3.2 lens will allow users of the mirrorless X1D-50c camera system to realize the full potential of their medium format system. It also offers a huge advantage in the form of an integrated Central Lens Shutter capable of flash sync up to 1/2000 second

  • Hasselblad X System
  • 71mm (35mm Equivalent)
  • Aperture Range: f/3.2 to f/32
  • Central Lens Shutter, 1/2000 Sec Sync
  • Minimum Focus Distance: 2.3'
  • Internal Focusing with MF Override
  • Front Filter Thread: 67mm

Hasselblad XCD 45mm f/3.5 Lens

http://www.bhphotovideo.com/c/product/1260273-REG/hasselblad_h_3025045_xcd_45mm_lens.html

The Hasselblad XCD 45mm f/3.5 lens will deliver crisp, finely detailed images for the mirrorless X1D-50c camera. Covering a large 44 x 33mm sensor area, this lens provides a wide angle 35mm equivalent focal lent when compared to more common full-frame sensors.

B&H Photo is an authorized Hasselblad dealer, with the most up-to-date Hasselblad product information, product pricing and promotional offers.

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When you're in Manhattan, take a tour of the B&H Photo SuperStore, located at 420 Ninth Avenue. The expo continues all year round in the camera kiosks at B&H. Featuring the newest cameras, the kiosks are manned by manufacturer representatives, who are there to guide you and demonstrate the latest photographic technology. With hundreds of products on display, the B&H Photo electronics store is the place to test-drive and compare all the latest photography gear.

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