SOURCE: Roundbox

December 10, 2007 08:00 ET

World Economic Forum Selects Roundbox as 2008 Technology Pioneer

FLORHAM PARK, NJ--(Marketwire - December 10, 2007) - Roundbox, Inc., the leader in mobile broadcast software today announced the World Economic Forum selected Roundbox as one of the 39 visionary companies to hold the title of Technology Pioneers 2008. Roundbox is helping to lead the mobile communications industry by developing innovative, open-standards-based software that supports the broadcast delivery of rich media over mobile networks.

Roundbox will be represented by Roundbox Co-founder, President and CEO, Dennis Specht, at the World Economic Forum Annual Meeting 2008 that will be held in Davos, Switzerland, from January 23-27 and in the Annual Meeting of the New Champions that will be held in Tianjin, People's Republic of China, from September 25-27, 2008. The Technology Pioneers 2008 were nominated by the world's leading technology experts, including venture capitalists, technology companies, academics, and media. A panel of leading technology experts appointed by the World Economic Forum made the final selection from 273 nominees.

As mobile handsets increasingly become the "personal computing" choice for consumers in developed and developing countries alike, a key obstacle to global connectivity remains the cost of content delivery over wireless networks. Roundbox develops software that leverages new mobile broadcast technologies to deliver an entirely new class of services to entirely new consumers at radically lower cost of delivery. The Roundbox datacasting solution enables third-party application developers to deliver services such as real-time news, weather, stocks, and sports information in compelling new, low-cost ways providing consumers the benefits of "always on" access.

"It is an honor to be named to this prestigious group of technology innovators and industry leaders," said CEO Dennis Specht. Because innovation is core to our business, we have been at the forefront of defining the future of mobile communications. We look forward to collaborating and identifying how Roundbox mobile broadcast expertise can continue to help solve emerging global issues."

Technology Pioneers are companies that have been identified as developing and applying highly transformational and innovative technologies in the areas of energy, biotechnology and health, and information technology. To be selected as a Technology Pioneer, a company must be involved in the development of life-changing technology innovation and have the potential for long-term impact on business and society. In addition, it must demonstrate visionary leadership, show all the signs of being a long-standing market leader -- and its technology must be proven. Previous Technology Pioneers have included Business Objects, Cambridge Silicon Radio, Corel Corporation, Encore Software, Google, Mozilla Corporation and Napster.

The companies' products and services include identity management on the Internet, understanding of individuals' genetic information, robotic radiosurgery, pollution control materials, low-cost remote diagnosis solutions, virtual interface technologies, wiki-based projects and next-generation business intelligence solutions.

Twenty-three of the Technology Pioneers 2008 are US-based companies. Israel and the United Kingdom each boast three; Sweden and Switzerland two each; Canada, France, Germany, India, the Netherlands and Russia, one each. Technology Pioneers are nominated in three main categories: Energy/Environment, Biotechnology/Health and Information Technology.

The entire list of Technology Pioneers and interviews with the CEOs of the selected companies can be found here:

"This year the World Economic Forum received a record number of applications from companies around the world to become a Technology Pioneer. From a highly competitive field, we are extremely pleased to have a community that is using innovation and technology to dramatically affect the way society and business operate and doing so in a markedly collaborative manner. We are excited to welcome the Technology Pioneers class of 2008 to the larger community of the World Economic Forum and we are looking forward to the fruits that their collaboration will bring," said Peter Torreele, Managing Director of the World Economic Forum.

The selection criteria include:

1) Innovation. The company's technology must be truly innovative. A new version or repackaging of an already well-accepted technological solution does not qualify as an innovation. The innovation should be recent -- not more than two years old. The company should invest significantly in R&D.

2) Potential Impact. The company's technology must have the potential to have a substantial long-term impact on business and society in the future.

3) Growth and Sustainability. The company should have all the signs of being a long-term market leader and should have well-formulated plans for future development and growth.

4) Proof of Concept. The company must have a product on the market or have proven practical applications of the technology. Companies in "stealth" mode and companies with untested ideas or models will not qualify.

5) Leadership. The company must have visionary leadership that plays a critical role in driving the company towards reaching its goals.

6) Status. The company must not currently be a Member of the World Economic Forum. This criterion applies to the parent company -- thus wholly owned subsidiaries of large firms are not eligible.

About the World Economic Forum

The World Economic Forum is an independent, international organization committed to improving the state of the world by engaging leaders in partnerships to shape global, regional and industry agendas.

Incorporated as a foundation in 1971, and based in Geneva, Switzerland, the World Economic Forum is impartial and not-for-profit; it is tied to no political, partisan or national interests. (

Notes to Editors:

--  Go to for the entire list of
    Technology Pioneers and interviews with the CEOs of the selected companies.
    For more specific information, please e-mail:
--  Download print-quality high resolution photographs of the CEOs of the
    selected companies at:
--  Nominate a company to be a Technology Pioneer 2009 at: Deadline for
    submissions is May 2008.

About Roundbox

Roundbox, Inc. is a leading provider of mobile broadcast software. The company provides client and server software spanning multiple network technologies. Roundbox's products help mobile operators and device manufacturers take maximum advantage of broadcast and multicast to enhance both existing revenue-generating services as well as deploy new, differentiated solutions. For more information, visit

Roundbox is a trademark of Roundbox, Inc.

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