SOURCE: World Finer Foods, Inc.

World Finer Foods, Inc.

SOURCE: Liberty Richter

Liberty Richter

June 23, 2015 09:00 ET

World Finer Foods and Its Liberty Richter Division Raise a Glass as St. Regis® Alcohol-Removed Wines Joins Its Portfolio

Company Expands Assortment of Premium Beverages With the Introduction of Alcohol-Removed Wines

BLOOMFIELD, NJ--(Marketwired - June 23, 2015) - Liberty Richter, a division of World Finer Foods, a leading supplier of specialty food, beverage and personal care products from the U.S. and around the world, is pleased to announce today the addition of St. Regis alcohol-removed wines to the Company's comprehensive assortment of premium products. The market leading alcohol-removed wine brand in Canada, St. Regis, owned by I-D Foods, prides itself on using the highest quality grape varietals from Spain and France to deliver a consistent product with remarkable structure, body and aroma.

Only the best wine varietals, made from carefully selected grapes harvested at their peak of maturity, are selected to make St. Regis products. These wines are all made in the traditional manner by master wine makers. Just before bottling, the alcohol is removed by a state-of-the-art vacuum distillation process at temperatures below 40°C. This process preserves the wine's original attributes with only 0.5% alcohol by volume and fewer calories per serving than classic wine.

Until recently, great tasting non-alcohol wine substitutes have been limited to fruit juices, teas and uninspiring wine imitations. St. Regis delivers a flavorful option which earns its place on the dinner table, at home gatherings, or celebrations. Pregnant and nursing women, designated drivers, and some medically restricted consumers now have a viable classic wine alternative to enjoy.

"Alcohol-removed wine is a growth category as consumers look at health benefits personal to them," stated Susan Guerin, CEO of World Finer Foods. "We see St. Regis as the brand to address this consumer need with its high quality, elegant packaging and delivery of a pleasing bouquet, character, flavor, and color. The use of varietals as opposed to blends, provides a taste experience consistent with traditional sparkling and still wines."
Included in the St. Regis line and available in the U.S. exclusively through World Finer Foods and its Liberty Richter division are:

  • Cabernet Sauvignon
  • Chardonnay
  • Shiraz Rosé
  • Brut
  • Kir Royal

St. Regis wines can be enjoyed on their own or as an ingredient in "mocktails," non-alcoholic mixed drinks. Consumer favorites include eye openers like classic mimosas made with fresh orange juice and St. Regis Brut sparkling white wine and summer hits like red or white Sangrias or Wine Spritzers made with St. Regis Cabernet Sauvignon, Chardonnay, or Shiraz Rosé. Those who seek more adventurous libations will be intrigued by the unique creations made exclusively for pairing with St. Regis wines such as The Fiery Pineapple, Roseate Glow and Peppery Pear to name a few. These and other mocktail recipes will be available on the Liberty Richter website, www.libertyrichter.com.

Philip Issenman, President of I-D Foods Corporation, stated, "We have known World Finer Foods for many years; their commitment to excellence and proven track record of successful introduction and retail execution makes them the perfect partner for our St. Regis® brand of Premium Alcohol-Removed Wines in the United States."

Guerin continued, "We are pleased that I-D Foods Corporation has selected World Finer Foods as their partner to bring the St. Regis brand to U.S. consumers. We are always interested in exploring new brand opportunities that leverage our world-class sales and marketing capabilities."

Raise a glass with World Finer Foods at the Summer Fancy Food Show in New York City (June 28-30, 2015) at Booth #1036 to sample St. Regis among other delectable premium beverages and foods. Stop by the Fancy Food Show Editor Showcase on Tuesday, June 30, from 11am-2pm to learn more about St. Regis and pick up your copy of the cocktail recipe guide. Both Susan Guerin, World Finer Foods CEO, and David Abrams, Director of Business Development for I-D Foods Corporation, will be available for briefings at the show.

About I-D Foods Corporation
I-D Foods Corporation, based in Montréal, has operated since 1948, and is Canada's premiere Specialty Foods Importer/Distributor with offices and/or warehouses in every major city in the country. The Company's Key Account Executives work directly with every major food retailer, pharmacy and big-box chain in Canada. Its 100+ sales force provide in-store coverage to Supermarkets and to several thousand independent accounts country-wide. I-D Foods has successfully launched many of the well-known brands in the Canadian Food Retail sector including the St. Regis® brand of Premium Alcohol-Removed Wines. For more information, visit www.idfoods.com.

About World Finer Foods
World Finer Foods, based in Bloomfield, New Jersey, has been in business since 1971 and is a leading distributor of more than 1200 owned and third-party premium food, beverage and personal care items that are category leaders and household favorites. As the pioneer in specialty food, the Company has extensive relationships nationwide in all retail channels and is passionate about building both domestic and international brands. World Finer Foods is recognized by clients for its best in class sales and marketing teams, efficient systems and logistics, focus on innovation, and seasoned expertise. For more information, visit www.worldfiner.com.

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