WWF-Canada

WWF-Canada
Loblaw Companies Limited

Loblaw Companies Limited

January 17, 2011 07:00 ET

WWF-Canada and Loblaw Celebrate Season of Giving With $100,000 in School Grants

TORONTO, ONTARIO--(Marketwire - Jan. 17, 2011) - WWF-Canada and Loblaw Companies Limited (Loblaw) are proud to announce the second installment in WWF's Green CommUnity School Grants Program. This round of funding awards $100,000 in grants to elementary and secondary schools across Canada, supporting student engagement in green initiatives.

The WWF-Canada Green CommUnity School Grants Program will award grants totalling $600,000 to Canadian schools over the course of three years.

"We're proud to support hundreds of students across Canada as they learn more about the environmental issues facing Canada, and how they can be greener citizens," said Gerald Butts, President and CEO, WWF-Canada. "With projects ranging from energy-efficiency competitions to rooftop gardens, and bicycle repair workshops to ecology walks, our students will be exploring all the ways they can help build sustainable communities."

The grants, made possible through a corporate donation and partial proceeds from Loblaw's national plastic shopping bag reduction program, were awarded to schools working on environmental projects that help reduce their community's impact on the environment, increase understanding of environmental issues and solutions, stimulate environmental leadership, and inspire students and their communities to take action.

The projects funded covered a wide range of innovative initiatives to help schools and students reduce environmental impact in their communities, such as:

  • Rooftop, edible/vegetable and biodiversity gardens
  • Bike refurbishment and repair programs
  • Outdoor classrooms and schoolyard greening projects
  • Fisheries education programs
  • Composting and waste reduction programs
  • Energy-efficiency and reduction programs
  • Ecological walks
  • Butterfly, bird and bat habitat developments

"We're happy to see what a difference Loblaw's national plastic shopping bag reduction program is making in the everyday lives of Canadians and to help support important initiatives to help Canadians learn more about the environment and how their behaviour can have a positive impact," said Bob Chant, Vice President, Corporate Affairs, Loblaw Companies Limited. "In 2010, we have seen a 75 per cent reduction in plastic shopping bag use in Loblaw banner stores nationally and since 2008 we have reduced the number of plastic shopping bags from our stores by more than 2.5 billion."

Any private, public, or independent Canadian elementary or secondary school that is working on a green initiative is eligible to apply for grants up to $5,000. Applications undergo a blind review by a panel of experts. Find out more at www.wwf.ca/greencommunitygrants. The next round of granting will open in February 2011.

The granting program supports WWF-Canada's goal of inspiring Canadians to take positive environmental action in their everyday lives. In addition to working with students and schools, WWF-Canada works with Canadians online, offline, in urban and rural communities to help reduce their footprint by making smart environmental choices, recognizing those individuals who are leading by example and celebrating collective action to motivate others. Learn more at www.wwf.ca or www.facebook.com/wwfcanada.

About WWF-Canada

WWF-Canada (World Wildlife Fund Canada) is a member of WWF, one of the world's largest independent conservation organizations, active in more than 100 countries. WWF is creating solutions to the most serious conservation challenges facing our planet, helping people and nature to thrive. In Canada, we create solutions to conservation issues important to Canadians and the world. WWF-Canada works collaboratively with governments, businesses and the public to help fight climate change, the single biggest environmental threat to our planet; conserve our oceans and freshwater resources; and educate and mobilize people to build a conservation culture. WWF-Canada's main office is in Toronto, with regional offices located in Vancouver, Prince Rupert, St. Albert, Ottawa, Montreal, Halifax and St. John's. For more information, visit www.wwf.ca.

About Loblaw Companies Limited

Loblaw Companies Limited, a subsidiary of George Weston Limited, is Canada's largest food distributor and a leading provider of drugstore, general merchandise and financial products and services. Loblaw is one of the largest private sector employers in Canada. With more than 1,000 corporate and franchised stores from coast to coast, Loblaw and its franchisees employ over 138,000 full-time and part-time employees. Through its portfolio of store formats, Loblaw is committed to providing Canadians with a wide, growing and successful range of products and services to meet the everyday household demands of Canadian customers. Loblaw is known for the quality, innovation and value of its food offering. It offers Canada's strongest control (private) label program, including the unique President's Choice®, no name® and Joe Fresh Style® brands. In addition, the Company makes available to customers President's Choice Financial® services and offers the PC® points loyalty program.

This news release and associated material can be found on wwf.ca

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