April 06, 2009 05:00 ET

WWF Gets Kids Involved in Framing Climate Change

TORONTO, ONTARIO--(Marketwire - April 6, 2009) - WWF-Canada is inviting schools and communities across the country to help young people shape our response to global warming. Building from the astonishing success of Earth Hour 2009-when millions of Canadians voted with their light switches for action on climate change-the Canadian division of the world's largest conservation organization is now assisting young people in sending their climate change messages directly to the Prime Minister.

The My Future, My Climate Postcard Contest invites kids ages 6 to 14 to create a postcard that includes artwork depicting their solution to climate change, a short message about their participation in Earth Hour, and a personal appeal for action. Following the contest, WWF-Canada will deliver all the postcards to the House of Commons in Ottawa.

Local schools are encouraged to incorporate the literacy-focused contest into class activities. Parents can also help their kids participate from home.

"After all," says WWF-Canada's President and CEO Gerald Butts, "it's our kids who will inherit the results of crucial decisions being made right now. This is a way for them to get their own views across."

On top of that, adds Butts, it's a chance to win a bike and see their work posted on WWF-Canada's website.

The contest runs between March 23 and April 24. For full details, visit www.wwf.ca/mypostcard.

(A French version of the website is available at www.wwf.ca/mypostcard_fr.)

This news release and associated material can be found on www.wwf.ca.

Contact Information