SOURCE: DoublePositive Marketing Group, Inc.

March 01, 2007 11:12 ET

XPLANE Illustrates DoublePositive Business Processes

BALTIMORE, MD -- (MARKET WIRE) -- March 1, 2007 -- XPLANE recently completed an engagement with DoublePositive Marketing Group, Inc. ( to illustrate its LIVE Hot Transfers (the Demand Side of DoublePositive) and (the Supply Side of DoublePositive) business processes. DoublePositive, the industry leader in live leads and live lead transfers space, sought the services of XPLANE to depict these innovative processes in late 2006, to correspond with its filing of a United States patent for Hot Transfers.

"A picture is still worth a thousand words," said Sean Fenlon, DoublePositive CEO, "and no one does information-driven pictures better than XPLANE. We've long been big fans of their work in Business 2.0 magazine, and we were thrilled to have the opportunity to use their services to help explain exactly what we do."

"Companies like DoublePositive that truly have a unique service or product offering, still face the challenge of communicating their value proposition. At the same time, decision-makers are challenged to understand how innovative companies can in fact make a real difference. An XPLANATiON® allows the decision maker to see how an innovative solution can help achieve their business results. This understanding creates a win/win situation and allows the customer to select the best solution to meet their needs," said Dennis Petlovany, XPLANE consultant.

To view DoublePositive's XPLANATiONS, visit

About DoublePositive Marketing Group, Inc.

DoublePositive Marketing Group, Inc. sells leads. DoublePositive sells live leads. We call our live leads Hot Transfers and we are currently the industry leader in the live leads and Hot Transfers space. Our performance-based program offerings are extremely attractive to sales professionals and sales organizations, who use their existing phone system and a simple web browser to buy and receive our LIVE Hot Transfers. We specialize in the live transfers of mortgage leads, insurance leads, education leads, automotive leads, real estate leads, and debt leads. DoublePositive is headquartered in Baltimore, Maryland's high tech waterfront office complex, Tide Point. For more information please visit

About XPLANE Corporation

XPLANE, the visual thinking company, is a global consulting and design firm committed to enabling you to master the art and science of communication. By embedding visual thinking into your communications, XPLANE helps you deliver faster, more consistent understanding, leading to action and results. For more information, please visit

Contact Information

  • Contact:
    Dianne Conley
    SVP Operations
    DoublePositive Marketing Group
    Email Contact

    Dennis Petlovany
    XPLANE Corporation
    Email Contact