SOURCE: Yapta, Inc.

March 19, 2008 08:00 ET

Yapta Appoints David Falter to Board of Directors

Former Galileo President to Share Strategic Vision and Technology Acumen With Burgeoning Online Travel Company

SEATTLE, WA--(Marketwire - March 19, 2008) - Yapta, Inc. (, an online travel shopping service that tracks airline ticket pricing for leisure and business travelers, today announced the appointment of David Falter, former President of Galileo Americas, to its Board of Directors. Falter brings more than 20 years of combined technology and travel industry experience to Yapta, including an expert understanding of online travel distribution and services.

"David's acumen for travel technology is without peer and he is among the industry's most respected voices on travel distribution, merchandising and retailing," said Tom Romary, president and CEO of Yapta. "As Yapta continues to innovate online services that make travel planning easier and that optimize the value for travelers' spending, David's knowledge and insight will be a tremendous asset. We're thrilled to have him as a member of our board and look forward to his contributions in the years ahead."

Prior to serving as President of Galileo Americas, a leading global distribution system (GDS) and a subsidiary of The Blackstone Group, Falter was President and CEO of Cendant Corporate Travel Solutions, which he grew into one of North America's top corporate travel agencies. Prior to Cendant, Falter served as CEO of various technology companies and as an educator and executive director of the Center for Technology Commercialization at Northwestern University.

Falter has an MBA from Kellogg School of Management at Northwestern University, an MA in English Literature from the University of Virginia and a BA in English and Political Science from the Miami University in Ohio.

"Online travel shopping is a process that is ripe for change and Yapta represents a significant watershed in technical innovation," Falter said. "Yapta's approach to providing personal travel assistance is redefining the online shopping experience -- enabling leisure and business travelers to effortlessly obtain the maximum value for their travel spend. I'm excited to serve as a trusted advisor and to help usher in the new era of online travel planning."

About Yapta, Inc.

Yapta, Inc. was founded in January 2006 with the mission to help frequent travelers receive the optimal value out of their online travel planning. Yapta's freeware enables travelers to bookmark their preferred flights while shopping airline websites and to be alerted when the best prices on those flights become available. Yapta is used by hundreds of thousands of travelers and many small businesses to not only obtain the best deals on airfare, but also to quickly and easily consolidate all preferred flights into a single, online list that reflects updated pricing. Bringing to light pro-consumer "guaranteed airfare" policies offered by many airlines, Yapta also helps air travelers obtain travel vouchers -- and in some cases, cash refunds -- when the price decreases on tickets that have already been purchased. For more information about Yapta and how to optimize your travel planning, visit

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