April 07, 2005 18:32 ET

Young DJs Perform at San Francisco Giants Coca-Cola/Safeway Kids Opening Day

Students to Mix and Scratch Records for a Crowd of 40,000

SAN FRANCISCO, CA -- (MARKET WIRE) -- April 7, 2005 -- Norcal DJ and Music Production Academy (norcalDJMPA) and The San Francisco Giants announced today that two DJ students will perform a 15 minute live music mix on the field at SBC Park on Saturday, April 9, 2005, before the San Francisco Giants face the Colorado Rockies. The two DJs, Michael Kassier of Berkeley, 14, and Roland Canales of San Francisco, 21, are alumni students of norcalDJMPA in San Francisco.

Kassier is a 2004 graduate of the norcalDJMPA Summer Kids Camp. Canales is a professional DJ and graduate of the scratching fundamentals course, which introduces students to the art of manipulating a record on a turntable to produce unique rhythms and musical patterns.

Before the game, norcalDJMPA instructors will host open turntables for the public in Willie Mays Plaza. During the game, open turntables will be hosted in the Coca-Cola Fan Lot. Giants fans and their families will be welcome to come learn about how a DJ mixes and scratches music, and to get up close to the equipment and records to create their own sound.

What:   Young DJs Perform at Giants Coca-Cola/Safeway Kids Opening Day

Where:  SBC Park, San Francisco

When:   Saturday, April 9, 2005
        11:00 a.m. - 1:00 p.m.  norcalDJMPA Instructors Host Open
                                Turntables in Willie Mays Plaza
        12:35 p.m. - 12:50 p.m. Kassier and Canales DJ at home plate
        1:05 p.m.               San Francisco Giants vs. Colorado
        1:15 p.m. - end         Open Turntables in Coca-Cola Fan Lot
About the San Francisco Giants:

The San Francisco Giants of the National League are one of the oldest franchises in Major League Baseball. Boasting a 122-year history, they moved to San Francisco from New York in 1958 playing a total of 42 years in Seals Stadium and Candlestick Park before moving into their current home at SBC Park in 2000. Since moving into SBC Park, with its breathtaking views, classic design and downtown location, it has been called home by the newest member of baseball's exclusive "700 Club," seven-time National League MVP and 2001 Home-Run King Barry Bonds, the 2003 National League West Division Champions, the 2002 National League Champions, and the 2000 National League West Division Champions. Off the field, the Giants boast one of the premier community outreach programs in professional sports becoming the first team to implement a 100 percent participation program, involving every player, coach and uniformed staff member in at least one community project throughout the season. Through its community outreach programs, the Giants work with corporate and non-profit partners to raise awareness, educate and generate interest in a variety of issues important to both their fans and community.

About Norcal DJ and Music Production Academy:

norcalDJMPA, located in the heart of San Francisco, provides professional, personalized instruction in a comfortable environment for those who want to master the art of DJing and Electronic Music Production. The company offers night classes, kids camps and mobile DJ instruction entertainment for corporate and public events. norcalDJMPA was founded in 2003 by an experienced team of DJs and music production veterans from across all genres and scenes including champion turntablists, internationally touring DJs and producers with dozens of successful releases. For more information about the company, visit

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