SOURCE: Young & Rubicam

Young & Rubicam

November 09, 2010 09:30 ET

Young & Rubicam Takes Top Honors at London International Awards

Y&R Wins Network of the Year; RCKR/Y&R Wins Agency of the Year

LONDON--(Marketwire - November 9, 2010) -  Tony Granger, Global Chief Creative Officer of WPP's Young & Rubicam, announced today that the agency has been honored with two prestigious awards by the 2010 London International Awards (LIA): Network of the Year and Agency of the Year (RCKR/Y&R, London). The awards were announced last night at LIA's 25th Anniversary Gala held at the Troxy in London.

For the first time in its 25-year history, LIA honored Network of the Year and Agency of the Year. The winners were decided based on the outstanding work chosen by the Juries across all media and was determined by giving points for all winning and finalist entries regardless of the entrant. Young & Rubicam was awarded six Gold, seventeen Silver, twenty-six Bronze and eighteen Finalists. RCKR/Y&R was awarded three Gold, seven Silver, ten Bronze and five Finalists.

"This is so cool," said Granger. "Our strategy of creatively reinvigorating Young & Rubicam is paying off. We have put in place incredible talent across the entire network and I'm very grateful for everyone's hard work and inspiration. We are excited for the path ahead."

The LIA honors come on the heels of a tremendously successful year for Young & Rubicam on the creative awards front. For the past two and a half years, Granger and Global CEO Hamish McLennan have been driving Y&R's turnaround and creative renaissance, which has resulted in accolades such as Network of the Year for both NY Festivals and Art Directors Club, and the network's best performance in the history of Y&R at the 2010 Cannes Lions International Advertising Festival. 

"Our point system is not so much about ranking. It's about honoring the agency and network that have consistently done exceptionally good work throughout the year," explained Barbara Levy, President of London International Awards. "These Winners are not one-hit wonders. They continually demonstrate the staying power of their good work. So what better time than our 25th, which is a milestone for any awards show, to introduce these new awards."

About Young & Rubicam
Young & Rubicam is one of the world's leading marketing communications companies. Founded in 1923, Young & Rubicam was the first agency to be founded by a creative, Raymond Rubicam. Today, run by Global CEO Hamish McLennan and Global CCO Tony Granger, the agency's work spans the communications spectrum, including digital, viral, social and experiential marketing, to build brands that are irresistible to consumers. 

Young & Rubicam has 186 offices in 90 countries around the world. Its clients are some of the world's most prestigious global corporations, including Accenture, Bacardi, Campbell's Soup Company, Colgate-Palmolive, Danone, Land Rover, LG, Xerox and Virgin Atlantic, to name a few. For more information, visit www.yr.com.

About London International Awards
All Winners were honored at The London International Awards 25th Annual Gala Celebration held at the Troxy in London.

This year marks LIA's 25th anniversary, a milestone in the life of any organization, and a tribute to the many who have contributed to its success. As an awards show, LIA has established itself throughout its 25-year history as a revolutionary global leader honoring creativity and new ideas in Advertising, Design and Digital media.

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