SOURCE: Camelot Entertainment Group, Inc.

Camelot Entertainment Group, Inc.

February 15, 2012 09:15 ET

YouTube Viral Video Lands Producer a Motion Picture Deal With Camelot

'Deliver Me to Hell' Based on Short With Over 5.9 Million Views

UNIVERSAL CITY, CA--(Marketwire - Feb 15, 2012) - Camelot Entertainment Group, Inc. (OTCBB: CMGR) ("Camelot") announced today that Camelot Film Group and its distribution division, Camelot Distribution Group ("CDG"), will co-produce an interactive zombie comedy titled DELIVER ME TO HELL, about zombie filled streets where only delivery boys brave to save the world.

'HELL' is to be produced by New Zealand filmmaker Logan McMillan ("Last of the Living"), who originally created an interactive short to promote the pizza chain Hell's Pizza. It's an interactive adventure where the viewer chooses the path of characters and decides their fate. To date, the short has received over 5.9 million views on YouTube.

"I've worked with Logan on his first movie so I know his talent," says Jessica Kelly, Co-President of CDG. "When he pitched us the idea, it was too creative and refreshing to pass up. It might even be the beginning to a new line of interactive films for Camelot."

Short can be viewed at http://bit.ly/ayAFbZ.

CDG is currently pre-selling the title at EFM.

ABOUT CAMELOT ENTERTAINMENT
Camelot Entertainment Group, Inc. (www.camelotent.com) is a US publicly traded company (OTCBB: CMGR) with three divisions: Camelot Film Group, including Camelot Distribution and DarKnight Pictures, Camelot Studio Group and Camelot Production Services Group. Camelot is building a different kind of motion picture studio infrastructure by redefining the development, financing, production, and distribution process. Camelot is a member of the Independent Film & Television Alliance (IFTA).

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