Yum! Canada-Priszm CCAA Filing Creates Positive Opportunity for Brands in Canada


VAUGHAN, ONTARIO--(Marketwire - March 31, 2011) - Yum! Restaurants Canada, franchisor of the KFC, Taco Bell and Pizza Hut brands in Canada, is reassuring Canadians that the brands are open for business and will continue to serve up world-famous KFC chicken, Pizza Hut pizzas, pasta, WingStreet wings and Taco Bell's delicious Mexican-inspired fare throughout the restructuring of Priszm, LP's business.

"The CCAA filing and sale process that Priszm has embarked upon creates an opportunity to restructure the KFC, Taco Bell and Pizza Hut businesses that Priszm currently operates for future growth and investment," says Yum! Restaurants International, Canada GM Sabir Sami.

"Throughout the world, all three brands are strong and that includes Canada, where we have a committed team of restaurant operators, dedicated store-level teams, loyal customers and a lot of innovation and excitement in store for 2011," says Sami. "We are pleased — for our customers in Canada and for our team of restaurant associates — that the restaurants continue to be open and operating during this process."

"KFC has been a strong brand in Canada for more than 50 years — ever since Colonel Sanders opened the very first restaurant in Calgary in 1953 — and we remain committed to serving thousands of KFC fans across the country for years to come," confirms Sami.

According to Sami, Priszm operates roughly 430 out of an estimated 37,000 Yum! restaurants worldwide. Sami says Yum! is committed to working closely with Priszm during this process. "The CCAA process gives Priszm protection to restructure its business and ultimately, that will be positive for the brands in Canada," he says.

About Yum! Brands, Inc.

Yum! Brands, Inc., based in Louisville, Kentucky, is the world's largest restaurant company with more than 37,000 restaurants in more than 110 countries and territories. The company is ranked #216 on the Fortune 500 List, with revenues of nearly $11 billion in 2009. Outside North America, the Yum! system opens an average four new restaurants each day of the year, making the company a leader in international retail development. In Canada, Yum! Restaurants Canada markets the KFC, Taco Bell and Pizza Hut brands with close to 1,000+ restaurants from coast-to-coast.

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