SOURCE: Zagada Markets

July 13, 2012 13:42 ET

Zagada Selects Riyaad Seecharan as Second Board of Advisor for Its Transaction Platform

Deepens Its Strategy and Technology Development Expertise

MIAMI, FL and CORAL GABLES, FL--(Marketwire - Jul 13, 2012) - Zagada Markets, the leader in Nearshore service provider and location sourcing, and a global boutique in data driven outsourcing talent and cost analysis, today announces the appointment of Riyaad Seecharan as the second member to its Zagada Exchange (ZAX) platform Board of Advisors. (

"Riyaad's combination of technology and project development expertise, as well as his strengths in internet technology and strategy, are assets that will be very valuable to ZAX execution strategy," said Philip Peters, Zagada's CEO. "He has successfully worked with and advised growth firms as well as consulted for large companies in the technology and service sector such as American Express, Dell and Best Buy. We look forward to taking full advantage of Riyaad's expertise, relationships and strategic insight in helping us accelerate our growth and bring value to our listed partners on the ZAX," Peters confirmed.

Riyaad has the distinction of leading Apptimum's product development team and was on its Board of Advisors. Apptimum was acquired by Microsoft in 2006, and its technology was used in Windows 7 and branded as Windows Easy Transfer. At Apptimum Riyaad spearheaded the consumer and enterprise migration technology product development, and the company's business development. Dell and Best Buy were key project management relationships centering his enterprise engagement at Apptimum.

"I am delighted to get the opportunity to again support the strategy, growth and expansion of the platform in an advisory role," said Seecharan. I'm excited to lend my project and business development capabilities to bring real value to ZAX and help increase deal flow. I look forward to serving," he emphasized.

Prior to Ayumma, Riyaad was engaged as a strategy engagement analyst with the Strategy Learning Group. He blogs and shares his wit speaking at technology events. His latest presentation can be captured on YouTube at this link:

Riyaad holds a six-sigma degree black belt, and is working on his Master's in Psychology to complement his Computer Science studies at Florida International University. Over the last two years Riyaad was founder and CTO of Ayumma, a technology startup focused on the mobile space that received VC capital funding. He is responsible for guiding all development and product strategy, and road mapping for mobile and web based products.

For more information please contact us directly at 305 322 8156 or 305 529 9028, or by email at


The Zagada Exchange (ZAX) allows selected and rated service providers of BPO, contact and data center services, to sell their firms' capabilities to Fortune 500 and Global 2,000 corporate buyers in a neutral online marketplace through a bid-driven process. Selected providers are rigorously rated using Zagada's Parallax analysis, and must secure a baseline Service Provider Offering (SPO™) score, before formal listing is granted. ZAX providers currently generate US$1 billion in annual revenues, cover 20 Nearshore markets and employ 80,000 workers. The ZAX is co-developed and co-owed by Zagada Markets and MoodStudio. Please visit ZagadaExchange online at, To view Zagada's rating selection methodology, please visit:

About Zagada Markets

Zagada is a business development analytics firm and is the leading Nearshore advisor to Fortune 500 corporate buyers and a global boutique in data driven outsourcing talent and cost analysis. The company provides research, indexes, rating and tailor-made advisory services on countries, cities and service suppliers to corporations. The company principally serves the corporate buy-side and is totally focused on delivering sourcing analytics on the global outsourcing sector. Please visit Zagada online at

About Moodstudio

Moodstudio is a design and development agency based in Cordoba, Argentina. The company executes leading edge design and development projects for both U.S. and Latin American firms. Please visit Moodstudio at

Contact Information

  • For more information please contact us directly at:
    Zagada Markets, Inc.
    305 322 8156
    305 529 9028
    Email Contact