Elastic Path Software Inc.

Elastic Path Software Inc.
ZeniMax Online Studios

ZeniMax Online Studios

March 06, 2012 09:00 ET

ZeniMax Online Studios Chooses Elastic Path Digital Commerce Engine

Elastic Path wins latest client with new platform engineered for digital goods

VANCOUVER, BRITISH COLUMBIA--(Marketwire - March 6, 2012) - Elastic Path Software, the leader in digital commerce technology and expertise, announced today it has signed a licensing deal with ZeniMax® Online Studios, a developer of massively multiplayer online games.

ZeniMax Online selected Elastic Path as a partner because of its extensive experience in ecommerce for digital goods and the new Digital Commerce Engine™. In the future, the agile Elastic Path Digital Commerce Engine will help ZeniMax Online monetize digital goods and build rich online commerce experiences.

The Elastic Path Digital Commerce API™ will also enable ZeniMax Online to quickly and easily extend advance commerce capabilities to gamers on any social platform or device, anywhere.

"The gaming industry has changed drastically in the last five years. Consumers are demanding access to their digital content across multiple devices, anywhere, and within the context of their lives," says Bill Dalton, director of platform technology at ZeniMax Online Studios. "Elastic Path was the logical choice for us to meet this demand. The Digital Commerce Engine will help us build, not just an online store, but an ongoing relationship with our customers. This enables ZeniMax Online to focus on the immediate and the long-term performance of our digital commerce business."

"The Elastic Path Digital Commerce Engine can be easily and quickly integrated into ZeniMax Online's ecosystem and provide ROI right away," says Harry Chemko, CEO of Elastic Path. "We understand digital goods better than any other ecommerce vendor. Elastic Path provides not only the technology but the service and experience our partners can depend on for success in digital commerce. We are excited to meet this project head on with ZeniMax Online and look forward to the competitive challenges we will face together."

About Elastic Path Software

Elastic Path is the leader in digital commerce technology and expertise for enterprises selling digital goods and content. Major global brands such as Google, Time Inc, and Virgin Media rely on Elastic Path to monetize digital relationships with their customers in ways that are frictionless, social, and everywhere.

Web: www.elasticpath.com
Twitter: www.twitter.com/elasticpath
Blog: www.getelastic.com

About ZeniMax Online Studios

ZeniMax Online Studios, part of the ZeniMax Media Inc. family of companies, is a premier developer and worldwide publisher of interactive entertainment software currently working on unannounced MMOG titles from its headquarters in Hunt Valley, MD. ZeniMax is a trademark or registered trademark of ZeniMax Media Inc. in the U.S. and/or in other countries. For more information on ZeniMax Online Studios, visit www.zenimaxonline.com.

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