SOURCE: Zephyr Real Estate

Zephyr Real Estate

September 24, 2009 20:52 ET

Zephyr Real Estate Launches Agent Advance Program

SAN FRANCISCO, CA--(Marketwire - September 24, 2009) - Sales volume in the San Francisco real estate market may be off its peak, but that doesn't stop locally owned and operated Zephyr Real Estate. New market realities are generating innovation at the City's most successful independent brokerage. Zephyr is re-imagining workspace, technology and agent services in an effort to enhance productivity for agents in the newly launched Agent Advance pilot program at the Pacific Heights office.

"In the current economy, the real estate brokerage business is more competitive than ever. To remain relevant, leadership and vision are critical," says Matthew Borland, Sales Manager of the Zephyr Pacific Heights office. Participating agents will experience a wide array of new benefits, beyond the already extensive support offered at Zephyr.

"Utilizing the latest in available technology, agents will be able to access all their files from state-of-the-art, continuously updated work stations throughout the office," says Hud Bixler, Director of Technology at Zephyr. "Secure file access via the web, synchronization to a laptop or home computer, and mobile access to documents on iPhones, BlackBerries and other smart phones significantly streamline the workflow for our agents," he continued.

A key component to the pilot program is the addition of select administrative, marketing and business development services. Onsite staff provides agents with everything from database management and presentation materials to personal marketing plan execution. "The staff support augments Zephyr's current offerings, including creation and implementation of marketing campaigns, extension of online presence and delivery of some of the best creative in San Francisco real estate tailored to the individual agent," adds Melody Foster-Brown, the firm's Director of Marketing.

"Zephyr is gaining market share, due in no small part to the entrepreneurial drive of our agents and the cutting-edge services we are able to provide to them," said Borland. "This program is a win for our clients, our agents and the brokerage."

"We are pleased to be offering this program to our agents, ramping up and expanding our services at a time when many of our competitors are cutting back," says Randall Kostick, the company's Chief Operating Officer.

It is expected that Agent Advance will be made available at other Zephyr offices in the future.

About Zephyr Real Estate

Founded in 1978, Zephyr Real Estate is San Francisco's largest independent real estate firm with approximately $1 billion in annual gross sales in 2008 and a current roster of more than 250 full-time agents. Zephyr has seven offices strategically located in San Francisco and serves a large customer base throughout the City. For information, visit www.zephyrsf.com.

Contact Information

  • Contact:
    Melody Foster-Brown
    Zephyr Real Estate
    San Francisco, CA
    415-348-1212 ext. 107
    Email Contact