SOURCE: ZeptoLab

ZeptoLab

May 22, 2013 08:00 ET

ZeptoLab's Cut the Rope Named Best Game in the 17th Annual Webby People's Voice Awards

Cut the Rope Tops the Shortlist for International Awards Honoring Best of Web

SAN FRANCISCO, CA--(Marketwired - May 22, 2013) - ZeptoLab® announced today that its hit game Cut the Rope® has been named the People's Voice Award Winner for Best Game in the Handheld Device Category in the 17th Annual Webby Awards. Hailed as the "Internet's highest honor" by The New York Times, The Webby Awards, presented by the International Academy of Digital Arts and Sciences (IADAS), is the leading international award honoring excellence on the Internet. This year, more than 1.5 million votes were cast by people around the world for their favorite sites, videos, ads, mobile sites, apps and social in The Webby People's Voice Awards.

"ZeptoLab and their hit game Cut the Rope have set the standard for innovation and creativity on the Internet," said David-Michel Davies, Executive Director of The Webby Awards. "This award is a testament to the skill, ingenuity and vision of its creators."

Since its release in 2010, Cut the Rope has been downloaded more than 300 million times. Featuring the beloved little green monster, Om Nom®, the game challenges players to strategically cut ropes in order to feed him candy and satisfy his sweet tooth. ZeptoLab has expanded its brand with an extensive merchandising and licensing program, including a recent partnership with Burger King; an animation series called "Om Nom Stories"; and new games, including sequels to Cut the Rope, which feature Om Nom in a series of adventures as he tries to get more candy!

"We are honored to be a part of the Webby Awards and be recognized directly by our fans," said Misha Lyalin, CEO of ZeptoLab. "The People's Voice Award is especially meaningful to us as a company dedicated to creating quality games for people of all ages. This recognition encourages us to continue creating new, engaging content for Cut the Rope as well as developing new titles of the quality worthy of our fans."

ZeptoLab was honored last night at the star-studded ceremony in New York City, where winners had the opportunity to deliver one of The Webby Awards' famous 5-Word Speeches. Fans can watch the show in HD at watch.webbyawards.com beginning at 9am today. A full list of both The Webby Awards and People's Voice Award Winners can be found at winners.webbyawards.com.

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About Cut the Rope®:
A mysterious package has arrived, and the little monster inside has only one request... CANDY! Since its debut in 2010, Cut the Rope, along with its little green monster Om Nom, has become a wildly successful gaming sensation, with more than 300 million downloads worldwide across iOS, Android, and MacOS platforms and multiple smartphone and tablet devices. Developed by global gaming company ZeptoLab, Cut the Rope combines outstanding physics-based puzzles, addicting gameplay mechanics, 14 level packs with 350 tricky levels, and colorful visuals to create an interactive and engaging gaming experience.

About ZeptoLab®:
ZeptoLab UK Limited is a global gaming and entertainment company best known for developing the award-winning, hit franchise Cut the Rope®, which includes Cut the Rope, Cut the Rope: Experiments and Cut the Rope: Time Travel. Available for download across all major platforms and devices, these games have been downloaded more than 300 million times by users around the world since Cut the Rope's debut in October 2010. The company has also released the games Parachute Ninja™ and Pudding Monsters™, which can be downloaded on Android and iOS platforms. For more information, please visit www.zeptolab.com.

ZeptoLab, Cut the Rope and Om Nom are the registered trademarks of ZeptoLab UK Limited.

About The Webby Awards:
Hailed as the "Internet's highest honor" by The New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, Interactive Advertising & Media, Online Film & Video, Mobile & Apps, and Social. Established in 1996, this year's Webbys received over 11,000 entries from all 50 states and over 60 countries worldwide this year. The Webby Awards is presented by the International Academy of Digital Arts and Sciences (IADAS). Sponsors and Partners of The Webby Awards include: Microsoft, Google+, Citibank, Twitter, Vitamin T, Quantcast, MailChimp, Yext, Engine Yard, Funny or Die, MLB Advanced Media, Mashable, Business Insider, PricewaterhouseCoopers, Area17, Forsman & Bodenfors and Guardian News and Media.

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