SOURCE: ZipRealty

October 14, 2008 12:11 ET

ZipRealty Adds Walk Score Ratings for All Homes for Sale on Site

A Home's Proximity to Local Retailers, Schools, and Restaurants Increasingly Important to Today's Buyers Grappling With High Gas Prices and Desire for "Walkable" Neighborhoods

EMERYVILLE, CA--(Marketwire - October 14, 2008) - With higher gas prices fueling online searches for homes close to local businesses, schools and mass transit stations, ZipRealty ( (NASDAQ: ZIPR) announced this week it has integrated Walk Score ratings -- the relative "walkability" score of a home on a 100-point scale -- into all home listings on its popular home buying site.

Homebuyers working with ZipRealty in any of its 35 operating markets across the U.S. can locate listed homes' walkability scores on under each listing's "Neighborhood Info" tab. Scores are calculated by Walk Score according to a formula based on a home's proximity to grocery stores, restaurants, coffee shops, parks, movies, bars, mass transit stations and more.

"With gas prices going through the roof, our buyers want homes closer to where they work, local stores, and public transportation," says Patrick Lashinsky, ZipRealty's President and CEO. "A while back, we added information regarding proximity to transit stations in urban areas and Yelp-rated businesses near the homes for sale on our site. This new partnership takes the idea to the next level."

ZipRealty operates in nine of the top 10 most walkable cities in the U.S., according to Walk Score, including New York, San Francisco, Boston, Seattle, Chicago and Washington, D.C.

About ZipRealty, Inc.

ZipRealty is a full-service residential real estate brokerage firm. The Company utilizes its user-friendly Web site and employee real estate agents to provide homebuyers and sellers with high-quality service and value. ZipRealty's Web site provides users with access to comprehensive local Multiple Listing Service home listings data, as well as other relevant market and neighborhood information. The Company's proprietary business management system and technology platform help to reduce costs, allowing the Company to pass on significant savings to consumers. Founded in 1999, the company operates in 35 major markets in 20 states and the District of Columbia. For more information on ZipRealty, visit or call 1-800-CALL-ZIP.

About Walk Score

Walk Score is a project of Front Seat, a civic software company based in Seattle. Since its launch in July 2007, Walk Score has become the most popular measure of walkability in the U.S., Canada, and the U.K., with more than five million addresses scored. The Walk Score team is advised by a five-person Advisory Board, which includes urban planning, environmental and technical experts from institutions such as Sightline Institute, The Brookings Institution, and Google. Visit for your personal Walk Score.

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