SOURCE: Zipwhip


August 28, 2013 11:15 ET

Zipwhip Awarded Broad Patent for Unique Approach to Cloud Texting

Patent Covers Creation of Permanent Number for One-to-One and Group Texting That Many Messaging Platforms Leverage

SEATTLE, WA--(Marketwired - Aug 28, 2013) - Zipwhip, the world's first text carrier, announced today that it has been awarded a patent by the U.S. Patent and Trademark Office that recognizes the company's unique method of creating a new permanent number for text messaging applications.

Zipwhip's texting application leverages the company's carrier-grade cloud texting platform to allow businesses to text enable their existing landline and toll-free numbers to send and receive text messages from any connected desktop, tablet or smartphone. The patent covers Zipwhip's methodology for assigning a permanent number to transmit messages to either a single recipient (one-to-one) or to a group of recipients (one-to-many), as in broadcast group texting and reply-all messaging.

Here's how it works: When one user sends another user a text from the Zipwhip web app, for example, and the message is transmitted via a different number, that number is permanently assigned to that conversation. That innovative approach means that over time, users get familiar with the same number and save it in their contact list for future use. This approach is sometimes the only option for Internet texting, but is most commonly leveraged by group texting services.

"As a cloud texting company, we're always pushing the limits to provide the cleanest user experience possible," said John Lauer, CEO of Zipwhip. "In cases where we need to use a separate number for transporting messages, our patented process makes sure that number is permanently assigned. Our patent supports the permanent threading of a number so that it's easy to memorize and so users don't have to worry it's going to change over time."

Zipwhip's patent raises important questions about competing messaging platforms on the market. Any application that gives out a separate new phone number or short code to users to use for texting and forwards a reply message on to an SMS inbox via a permanently assigned number is infringing. In addition, any group messaging platform that permanently assigns a number to a unique group member that may be different than other group members is using Zipwhip's patent strategy to assign a permanent number. In short, any messaging platforms that attempt to improve user experiences by permanently assigning numbers to make it easier for users to memorize and store on contact lists are potentially in violation of Zipwhip's patent.

About Zipwhip
Zipwhip, the world's first text carrier, pioneered the concept of cloud texting by enabling existing landline, mobile and toll-free numbers to send and receive text messages from virtually any connected desktop, tablet or smartphone. Zipwhip's carrier-grade cloud texting platform helps mobile and landline operators modernize the text messaging medium. Its technology introduces trailblazing functionality while holding true to the distinct culture of texting that consumers have grown to love. Zipwhip now has more than 7 million registered users of its cloud texting services. For more information, visit

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