SOURCE: Zoic Studios

March 28, 2007 09:00 ET

Zoic Studios Develops and Delivers Original & Dramatic Visual Effects for New FOX Series "Drive"

Omniscient Camera Provides Intense Thrill Ride Never Before Seen on TV

LOS ANGELES, CA -- (MARKET WIRE) -- March 28, 2007 -- On Sunday, April 15 from 8:00-10:00 PM ET/PT, FOX premieres "DRIVE," an exciting new television show featuring extensive visual effects by Zoic Studios ("Serenity," "CSI: Crime Scene Investigation," "24"), the likes of which have never before been seen on television.

"'Drive' is a unique experience," explains Zoic Creative Director/VFX Supervisor Loni Peristere. "It is a rare challenge where the creators and studio allowed an experiment to run in production. As a result, Zoic was able to innovate a new method of photography and photorealistic CG to bring an omniscient camera to the car chase. It is a wandering eye without restrictions, able to find characters within moving vehicles and out in the world immersed in performance driving. We are very proud of the work and are anxiously awaiting its premiere."

"Drive" is an action-fueled drama following a diverse group of Americans driving for their lives (or the lives of their loved ones) in an underground, cross-country road race. Some of the participants have been coerced into joining The Race; others have sought out The Race themselves, hearing rumors of the $32-million prize. Each has a reason to compete. And each must win.

The pilot features scenes from a car race, which move seamlessly from the open highway into, around and through moving cars and a motorcycle. These race scenes combine live-action stunt photography, a 220-degree matching highway psyclorama, green screen stage work, CG cars, reflections and characters. The result is a seamless experience in race photography, which is seen through the eyes of an omniscient camera whose lens is not bound by physics or structure.

These scenes were made possible through extensive pre-visualization and planning as led by Zoic Studios' Creative Director Loni Peristere. The production and effects crews followed a meticulous road map, which itemized and scheduled each step in the lengthy and complex process that incorporated several thousand layers. The end result appears to be one layer with very little tech flash. The effect is almost invisible, save for the fact that we the viewers have this improbable omniscient view.

In addition to the pilot sequence, "Drive" features locations all over the country -- only production is based in Los Angeles. The exterior driving sequences, which take us from location to location, will be photographed on a green screen stage. The location-based exteriors will be shot by a second unit and combined in post. "Drive" will produce over 120 green screen composites per episode, transporting the viewer and its cast all over the road, the U.S. and beyond.

About Zoic Studios:

Zoic Studios is a leader in producing visual effects and CG animation for commercials, feature films and episodic television. The company's credits include the Joss Whedon-directed feature film "Serenity," Judd Apatow's "Talladega Nights: The Ballad of Ricky Bobby" and the upcoming Marcus Nispel Viking epic "Pathfinder." The company's creativity can be viewed in such television series as "CSI: Miami," "Blade" and "Eureka" as well as in commercials for Mini Cooper, HP, VW, Slim Jim, Xbox and Playstation2.

Built on a foundation that allows maximum flexibility and creative product for its clients, Zoic Studios continues to focus on its own visual evolution.

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