SOURCE: Zurvita Holdings, Inc.

Zurvita Holdings, Inc.

April 21, 2011 08:00 ET

Zurvita Nutritional Formula 'Zeal' Utilizes Finest Natural Ingredients From Around the World

Over 100 Nutrients Working Together to Enrich, Restore and Protect the Body

HOUSTON, TX--(Marketwire - Apr 21, 2011) - Zurvita Holdings, Inc. (OTCBB: ZRVT) ("Zurvita" or the "Company"), a dynamic direct-to-consumer network marketing company offering turn-key solutions for high-quality consumer and business products and services, today provided an overview of its new product 'Zeal,' a proprietary wellness formula recently introduced under Zurvita's new Health & Wellness Division.

Zeal is a nutritional drink developed by Zurvita as part of an integrated approach to meet growing interests, needs, and demands in the health and wellness sector. Zeal works by enriching, restoring and protecting consumers with over 100 nutrients found naturally in foods and grains.* To design Zeal, Zurvita engaged formulators and medical advisors to compound whole foods and extracts gathered from around the globe for a unique, one-of-a-kind wellness formula. Features include:

  • Natural rice bran from Brazil
  • Aloe Vera from the Americas
  • Acai from the Amazon
  • Turmeric from India
  • Moringa Oleifera
  • Goji Berry from the Himalayas
  • Noni from the South Pacific

"With Zeal, we can enrich and restore our bodies with nutrients and antioxidants, including Vitamins C and E, that promote good health," said Zurvita Co-Chief Executive Officer Mark Jarvis. "Zurvita partnered with a national formulator and medical advisors to combine the finest natural ingredients in a convenient drink to help you take charge of your health. Wellness is rapidly approaching a $1 trillion dollar industry, but people still aren't getting the nutrition and enrichment that their bodies need. With health care migrating towards 'preventative,' rather than 'reactive,' care, driven by escalating costs and changing regulations, Zeal's health promoting capabilities fit well with market trends. Zeal, when combined with Zurvita Health Plus which offers significant savings on doctor's visits, dental, vision, and prescriptions, creates a new dual approach to wellness from which everyone can benefit."

Zurvita Co-Chief Executive Officer, Jay Shafer, stated, "Zeal and Zurvita Health Plus, offer a truly unique opportunity for our independent consultants to build financial independence through Zurvita's Health & Wellness Division. In this way, Zurvita has positioned itself at the forefront of the trillion dollar health care industry and has given entrepreneurs the chance to both help others and to build significant income with products and services that meet a huge and growing need."

About Zurvita Holdings, Inc.

Zurvita is a dynamic direct-to-consumer marketing company offering high-quality products and services targeting individuals, families and small businesses. The company's highly differentiated services feature best in class consumer products and small business solutions through a growing network of independent sales consultants. Zurvita has rapid growth potential due to its experienced sales management team and its unique business-to-business strategy offering turnkey solutions for commercial and residential energy, advertising, telecommunications and financial services. For more information, please visit http://www.zurvita.com.

Follow Zurvita on Twitter at: http://twitter.com/Zurvita and on Zurvita's Facebook Fan Page at: www.facebook.com/Zurvita.

*These claims have not been evaluated by the U.S. Food and Drug Administration.

Safe Harbor Statement

Matters discussed in this press release contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words "anticipate," "believe," "estimate," "may," "intend," "expect" and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. These forward-looking statements are based largely on the expectations of the Company and are subject to a number of risks and uncertainties. These include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting the Company and its operations, markets, product, and distributor performance, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in reports filed by the Company.

Contact Information

  • Company Contact:
    Zurvita Holdings, Inc.
    Jason Post
    Chief Financial Officer
    Phone: 407.805.8900
    jason.post@amacoregroup.com

    Investor Relations Contact:
    Hampton Growth Resources, LLC
    Andrew W. Haag
    Managing Partner
    Phone: 877.368.3566
    zrvt@hamptongrowth.com